Wednesday, July 31, 2013

In the Spotlight - Macaroon Kids


Introducing Amanda from Macaroon Kids who will be at Piccadilly Market as a stall holder on 4 August





Tell us a little about yourself? Founded in 2011, Macaroon Kids was the combination of following a passion and producing ethical unique but stylish toys and clothes.  
What began with the creation of a pair of upcycled jeans, lead to an upcycled Pokey Puppy.  Now the range includes special treasures for both the little lads and little ladies and will keep growing. “My children inspire me.  Their joy, curiosity and imagination lead me to each new creation”.  While the fun designs are aimed at children, the functionality and ethical manufacturing process speaks to parents.  We are about giving modern parents the choice and voice to purchase sustainable, quality pieces.

Each item is designed and handcrafted by myself.  Production is low, ensuring every single Macaroon Kids item is unique, special, beautiful and memorable.  A wonderful one-of-a-kind gift that is rare to find.

Whether it is using upcycled fabrics; sourcing products from small businesses; to having elements created with fair trade companies, every step of Macaroon Kids is created ethically with both person and environment in mind. 

Tell us how your product/range/business came about?   After my son was born I wanted him to have some cool baby jeans, there really was none that were affordable, I mean, I had no intention of paying $75 for a pair of baby jeans, so I made some for him from an old pair I had lying around.  I then wanted to make a special toy for him and I used the remainder of the jeans for my sample...and I liked it.  That was how the Pokey Puppy came about and how I started Macaroon Kids.  My designs are centred around the needs of my own children and what I want them to have.  Now that I have a little girl too I have changed the look of Macaroon Kids and now include dresses, shoes and my very special, one of a kind dolls, created using vintage fabrics.  Quality is always important to me as is producing products in an ethical manner.




How long have you been in business for?  Since April 2011, so a little over 2 years

What inspires you? I love scandinavian design, I love fabric, I love my children, I love homewares, I love travel, I love the stories that everyone has to tell.  My inspiration can come from anywhere.  

Have you always been ‘creative’ or has it bloomed later in life?   I have always been 'creative' but I did not value it as a skill until later in life, it always 'just was' and I took it for granted.  I tried to pursue a more academic career but it was just not fulfilling and I would spend my days daydreaming of my next creation.  Once I realised the importance of my creativity, I changed the course my life was taking...and now I am here. And we are so glad you did

When you are not busy creating what do you love doing?  I love doing things with my family.  Visiting new places and I love finding new boutique stores and gorgeous new brands, oh and drinking great coffee!

What is something cool that most people wouldn’t know about you? Nothing cool but...I completed my Diploma in Clothing & Textiles, I studied my Certificate in Engineering in Jewellery and I have my own jewellers' bench (currently unused), I lived in London for 19 months in my early twenties and I went to 6 different schools around Australia when growing up as we moved around a lot. Which I bet has made you a very interesting person

If money was no object what would be your dream destination? Honestly, I would spend 3 months in whichever European city took my fancy and then move on to another city for 3 months and so on...ending in New York!  There is so much I want to see and explore. I hope it comes to fruition

What are you reading right now? With 2 young children there is little time to read and my beautiful books are packed away.   However, when I get a chance, I am working through 'The 4 hour work week'.  Absolutely LOVE this book. 

What is your favorite website(s) ? I don't have a favourite website per se, but I do have a favourite blog, Smudgetikka which updates me with the latest childrens' brands in the UK. 

Amanda is offering one of her gorgeous Poky Puppies to the Hamper Giveaway




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